The Team of Associates

Adelina Chalmers - Founder at The Geek Whisperer's Associates

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Paul Butcher - Former Chief Software Architect at Swiftkey

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Helen Joyce - Former Head of People at Redgate, VP People at Speechmatics

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Ben Chalmers - Former Director of Client Applications at ExpressVPN and Kape

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Jamie Urquhart - Arm Founder

Jamie was a Venture Partner with Pond Venture Partners, investors in early stage companies in the fields of semiconductor, communication, wireless and software. He has a BSc from Bath University in Physics and Physical Electronics and started his career in analogue and digital chip design at Plessey Research (Caswell), who part-funded his degree.

Jamie left Plessey to join Acorn Computers in 1984 to start on the implementation of the ARM processor, later managing the VLSI Design team. Jamie was part of the founding team of ARM Holdings from its inception in November 1990 until November 2002. At ARM he undertook a number of roles, including VP of Sales and Marketing, Chief Operating Officer when the company floated on NASDAQ and the LSE, and latterly Chief Strategy Officer.

After ARM he was an angel investor, before joining Pond Venture Partners as a Venture Partner. He has experience of working with public companies and start-ups in operational and non-executive roles. He chaired the ESCO Steering Group whose report in 2013 led to the formation of the ESCO Council (

Jamie is a Fellow of the IET and an Honorary Fellow (Entrepreneurship) of the Judge Business School. His current interests are learning MATLAB, Python, uPython, C++ and programming ARM mbed development systems.

April Dunford - Author of
"Obviously Awesome"

April spent the first 25 years of my career as a startup executive, running marketing, product, and sales teams. She led teams at seven successful B2B technology startups. Most of those startups were acquired (DataMirror to IBM, Janna Systems to Siebel Systems, then SAP, Watcom to Sybase via Powersoft, to name a few), and she ran big teams at IBM, Siebel, Sybase, and others. The total of those acquisitions is more than two billion dollars. Across that journey, she positioned, re-positioned, and launched 16 products. 

April has a deep curiosity about what makes the difference between a winning product and a loser. 

Her book, Obviously Awesome, captures her ideas about positioning and a methodology for doing it that any startup can follow. 

It's become a best-seller and popular among entrepreneurs, product, and marketing folk. She studied Engineering in University, and if you had told her then that someday she would be an author, she would have said you were nuts. It turns out her grade 6 English teacher was wrong about the importance of grammar. 

She's at the stage of her career where she's trying to give back as much as she can. She is a mentor and advisor to dozens of startups (including to the founder of The Geek Whisperer Associates, Adelina Chalmers). She is an enthusiastic board member at a handful of startups. 

She lives in Toronto, Canada. She has kids, a small dog, and a cabin in the woods.